Electra Sign is pleased to showcase one of it’s recent projects in conjunction with Manshield Construction for The Bonnie and John Buhler Centre in the heart of Winnipeg. With architecture this unique and eye catching, the design required signage that was just as pleasing to the eye. This signage was created with routed aluminum pin-mounted letters, complete with digitally printed graphics. This provides the Buhler Centre with subtle, yet attention grabbing capabilities at one of the busiest intersections in the city.

Company Profile:
Diane Poulin, Communications Officer, The University of Winnipeg
P: 204.988.7135, E: d.poulin@uwinnipeg.ca

WINNIPEG, MB – An historic $4 million dollar gift from Winnipeg business icons and philanthropists John and Bonnie Buhler to The University of Winnipeg announced today will support the construction of one of downtown’s signature buildings at 460 Portage Avenue, to be named the Buhler Centre, and will support business students with special scholarships.

$3 million of the donation will allow UWinnipeg to consolidate its entire Faculty of Business and Economics inside the Buhler Centre at the corner of Portage Avenue and Colony Street, the former site of the United Army Surplus store. The Centre will include state-of-the-art classrooms, computer labs and meeting spaces. The additional $1 million will create the Buhler Knowledge Access Fund to provide ongoing business scholarships within the Faculty of Business and Economics to outstanding students and those in need, including single parents and those with lower incomes.
http://www.uwinnipeg.ca/index/uw-news-action/story.265/title.-buhler-centre-transforms-downtown-campus

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The office staff at Electra Sign Winnipeg shows it Bomber Pride before the big 2011 Grey Cup Game. GO BOMBERS!

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The new Electronic Sign at the Norwood Hotel certainly helps grab the attention of passerby’s. Not including pedestrian traffic the hotel which is located on 112 Marion Street
Winnipeg see’s traffic counts in excess of 19000 views daily (2009-TrafficFlow-Map) making it a very cost effective direct advertising solution. The sign was designed by the Norwood Hotel and Electra Sign to tastefully match existing hotel architecture.

Customer Profile: Beautifully situated close to downtown and just minutes from The Forks, the Norwood Hotel in Manitoba, Canada provides a convenient central location close to attractions and restaurants in Winnipeg, Canada.

Guests at the Norwood Hotel may choose from 52 well appointed and stylish guestrooms and suites with plenty of room to relax after a busy day of meetings or just exploring the Winnipeg area. Each comfortable guestroom is thoughtfully designed to ensure a smooth and enjoyable Winnipeg, Manitoba hotel experience. Travelers will appreciate a wide range of amenities including free guest parking, cable television, WIFI and a business center.  Our atmosphere and amenities make you feel right at home at our hotel in Winnipeg, Manitoba, Canada. Visit us at www.norwood-hotel.com

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Touch media is everywhere today: airports, hotels, hospitals, schools, restaurants, etc. The uses are endless and so are the benefits. The kiosks that you use to check in your baggage are the exact same technology that you use to withdraw money from the bank and your employees use to input a sale. Touch technology is the newest and most popular technology to reach the businesses industry.

This efficient business tool has a special effect on society. People want personalization. Touch media can tailor to the needs of the consumer with the touch of a button. And zero man-hours of payroll is spent. Touch media has barely even tapped into the areas that it can be of use. Think of how easily a customer can navigate the product supply, menus, or other merchandise your business has to offer. Let you customers customize your “advertisement” to their own liking, and sit back and watch the profits increase.

The most popular uses today:

  • Healthcare industry: hospital check- in, prescription refills.
  • Banking industry: ATM machines, bill payments, check cashing.
  • Human Resources: applications, benefits selections, payroll.
  • Retail: photo sales, video sales, electronic sales.
  • Vending equipment: food, beverage, coffee, snacks, other vending supplies.
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Consumers today are a tough crowd to please, especially when it comes to technology. Not settling for gimmicks and shunning any sort of pressure sales, reaching today’s audience has certainly become more difficult. Considering the short attention spans and the desire for visually appealing content, consumers require eye-opening and eye-catching content to keep their attention.

There is a window of approximately five seconds to catch the eye of your target audience. The most effective way to do this is through humor. At sporting events, and other large audience events, using digital signage with an entertaining message has the potential to grab the attention of thousands of consumers within a five second period.

Today’s consumer will bypass any dreary looking advertisement printed on a poster and choose the vibrant, bright, and colorful digital advertisement displayed on LCD or plasma technology. Since you can pinpoint your target audience, time and place for a digital sign, creating interesting and humorous content should be a breeze. Turn your advertisement into entertainment!

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