Signage: Channel Letters

Channel Letters are used in both interior and exterior locations. They are commonly used in interior mall locations. Each letter, including logos, are individually shaped, providing a more sophisticated and architectural feel. Because each letter is hand made, they are manufactured to match exactly the letter style that is part of the corporate image.

In a majority of cases channel letters are installed on the bulkhead above the store entrance, and meet the design requirements of both the individual tenant, and the developer or property manager. Up until a few short years ago, individual letters were illuminated by neon lighting that involved creating patterns and bending neon to fit inside each letter. Certain letter styles, because of elements like serifs, were difficult to light with neon, because getting the tube in and out of small spaces was limited by the size of the neon tube. In addition, the letter had to be a certain depth so that the light from the neon tube would illuminate the face of the letter evenly.

Electra Sign has recently invested in state-of-the-art CAD/CAM equipment for the manufacturing of channel letters. While reducing manufacturing costs and increasing quality, we continue to deliver a more competitive, valuable product to our customers.

Electra Sign's commitment, in all cases is to insure that the right recommendations are made to maximize readability, express the corporate branding requirements, comply with by-law and safety issues, and most importantly to manufacture and install the signage to our customer's satisfaction.

Call us at 204.452.6168 or email us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it to find our how these new techniques can benefit your company's sign program.