"You can count on the guys - we just say we need a particular type of sign for a certain location and they make it happ...read more
Frances Hak Northwest Company
Our FocusElectra Sign has grown and developed a lot in 25 years, and we have grown to the point where we produce a greater volume of signs than any other company in Man/Sask/NW Ontario/Alberta. Our focus on a couple of key concepts has fueled this growth and success. Innovation Many of our customers will tell you that we have seldom avoided taking on a project just because it may be different or unusual. Being innovative requires a high level of confidence in our abilities and a belief that using creativity, expertise gained over a quarter century, and old fashioned horse-sense can go a long way. Innovation expresses itself not just in taking on customer challenges; it also means making site-specific recommendations every time we propose a sign program to an existing or perspective customer. It also means coming up with manufacturing and installation solutions that marry technologies and ideas and create new applications to old processes. Innovation has meant that we have embraced new technologies and have become leaders in the sale and programming of computer driven signs. We take pride in Innovation, and it is one of our driving values. Competitiveness With solid estimating and careful job costing review, we strive to be accurate and competitive with our proposals. We believe that our customers want good value along with good prices. We often recommend components that have greater quality – adding to both structural integrity and refined appearance. In these situations we highlight those components and encourage our customers to review proposals carefully to understand what they are buying. When we specify quality components we deliver nothing less. Another of our driving values is to provide win-win solutions and develop win-win relationships by delivering quality products at competitive prices. Honesty Different materials have different costs. It would be reasonably easy to substitute lesser quality parts and materials after quoting to provide a better grade. We never, under any circumstances, substitute a lesser quality of product that the one we quote. You can be guaranteed that if we propose a superior level of product, it will be priced accordingly and delivered as promised. Honesty is a continuing focus and driving force of our company. |
“In terms of creativity, they developed a boulevard sign that has worked out very well. We were back from the street and they designed something that gets everyone’s attention. Excellent job there! They did the building signage and they did designs for those fascia signs. They provided advice on how to catch the shoppers’s eye when they’re driving by. They were great throughout the project. They came with the design and when I made changes I wasn’t made to feel bad about it – they were very accommodating!”
Ken Bishop - Habitat for Humanity


